{"id":748786,"date":"2026-06-22T08:57:23","date_gmt":"2026-06-22T12:57:23","guid":{"rendered":"https:\/\/sandrarose.com\/?p=748786"},"modified":"2026-06-22T09:49:52","modified_gmt":"2026-06-22T13:49:52","slug":"beyonce-releases-7-minute-infomercial-about-jay-zs-hair-journey","status":"publish","type":"post","link":"https:\/\/sandrarose.com\/2026\/06\/beyonce-releases-7-minute-infomercial-about-jay-zs-hair-journey\/","title":{"rendered":"Beyonc\u00e9 releases 7-minute infomercial about Jay-Z&#8217;s hair journey"},"content":{"rendered":"<figure id=\"attachment_CODE\" aria-describedby=\"caption-attachment-CODE\" style=\"width: 745px\" class=\"wp-caption aligncenter\"><img decoding=\"async\" src=\"https:\/\/sandrarose.com\/images43\/jayz-locs-745x418.jpg\" width=\"745\" height=\"418\" border=\"0\" alt=\"Photo of Jay-Z hair\"\/><figcaption id=\"caption-attachment-CODE\" class=\"wp-caption-text\">Beyonce infomercial for her haircare products. Photo: Screengrab<\/figcaption><\/figure>\n<p><strong><a href=\"https:\/\/sandrarose.com\/2026\/05\/photographer-begs-beyonces-mom-tina-knowles-for-a-job\/\" target=\"_blank\">Beyonc\u00e9<\/a><\/strong> surprised her followers with an <strong><a href=\"https:\/\/sandrarose.com\/tag\/infomercial\/\" target=\"_blank\">infomercial<\/a><\/strong> about using her hair care products for her husband <strong><a href=\"https:\/\/sandrarose.com\/2026\/06\/is-rapper-jay-z-going-through-a-midlife-crisis\/\" target=\"_blank\">Jay-Z<\/a><\/strong>&#8216;s hair journey. The 44-year-old pop singer shared the 7-minute video blog (vlog) on Father&#8217;s Day, explaining how Jay-Z transitioned from wicks dreadlocks to an afro in honor of his late father.<\/p>\n<p>&#8220;Everyone wants to know the details of Jay&#8217;s hair transformation,&#8221; Bey said in her familiar raspy voice. She went on to say Jay-Z told her that he was planning to comb out his locs for his <strong><a href=\"https:\/\/sandrarose.com\/2026\/06\/grandpa-jay-z-debuts-afro-wig-at-roots-picnic-concert\/\" target=\"_blank\">appearance<\/a><\/strong> at the annual Roots Picnic festival in Philadelphia.<\/p>\n<figure id=\"attachment_747942\" aria-describedby=\"caption-attachment-747942\" style=\"width: 800px\" class=\"wp-caption aligncenter\"><img decoding=\"async\" src=\"https:\/\/sandrarose.com\/wp-content\/uploads\/2026\/06\/Jay-Z-GettyImages-2276724761.jpg\" alt=\"\" width=\"800\" height=\"533\" class=\"alignnone size-full wp-image-747942\" srcset=\"https:\/\/sandrarose.com\/wp-content\/uploads\/2026\/06\/Jay-Z-GettyImages-2276724761.jpg 800w, https:\/\/sandrarose.com\/wp-content\/uploads\/2026\/06\/Jay-Z-GettyImages-2276724761-768x512.jpg 768w, https:\/\/sandrarose.com\/wp-content\/uploads\/2026\/06\/Jay-Z-GettyImages-2276724761-300x200.jpg 300w, https:\/\/sandrarose.com\/wp-content\/uploads\/2026\/06\/Jay-Z-GettyImages-2276724761-696x464.jpg 696w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/><figcaption id=\"caption-attachment-747942\" class=\"wp-caption-text\">Jay-Z attends The 2026 Met Gala Celebrating &#8220;Costume Art&#8221; in New York City. (Photo by Theo Wargo\/FilmMagic)<\/figcaption><\/figure>\n<p>&#8220;He wanted to do this in honor of his father,&#8221; she said before adding that Jay&#8217;s father was a fan of the Philadelphia 76ers. &#8220;His dad used to rock a &#8216;fro&#8221; like the 76ers superstar Julius &#8220;Dr. J&#8221; Erving.<\/p>\n<p>Bey said Jay&#8217;s hair took 7 days to detangle because it had been &#8220;locking for over eight years.&#8221; The video showed her and a Houston loctician using a fine tooth comb to detangle his hair.<\/p>\n<figure id=\"attachment_CODE\" aria-describedby=\"caption-attachment-CODE\" style=\"width: 745px\" class=\"wp-caption aligncenter\"><img decoding=\"async\" src=\"https:\/\/sandrarose.com\/images43\/jayz-locs-745x384.jpg\" width=\"745\" height=\"384\" border=\"0\" alt=\"Photo of Jay-Z hair\"\/><figcaption id=\"caption-attachment-CODE\" class=\"wp-caption-text\">Beyonc\u00e9 infomercial for her haircare products. Photo: Screengrab<\/figcaption><\/figure>\n<p>Only one person out of thousands of comments pointed out that the rapper (who turns 57 in December) doesn&#8217;t have a single grey hair on his head.<\/p>\n<blockquote class=\"twitter-tweet\" data-conversation=\"none\">\n<p lang=\"en\" dir=\"ltr\">Not one single grey hair at 60 ?<\/p>\n<p>&mdash; AYO (@black_skin_head) <a href=\"https:\/\/x.com\/black_skin_head\/status\/2068927575343169839?ref_src=twsrc%5Etfw\">June 22, 2026<\/a><\/p><\/blockquote>\n<p> <script async src=\"https:\/\/platform.x.com\/widgets.js\" charset=\"utf-8\"><\/script><\/p>\n<blockquote class=\"twitter-tweet\">\n<p lang=\"ht\" dir=\"ltr\">?NEW JA\u0178-Z X C\u00c9CRED VLOG JUST DROPPED ? <a href=\"https:\/\/t.co\/EeMMsgDe9P\">pic.twitter.com\/EeMMsgDe9P<\/a><\/p>\n<p>&mdash; hovi ? (@holahovitaaa) <a href=\"https:\/\/x.com\/holahovitaaa\/status\/2068860049645027803?ref_src=twsrc%5Etfw\">June 22, 2026<\/a><\/p><\/blockquote>\n<p> <script async src=\"https:\/\/platform.x.com\/widgets.js\" charset=\"utf-8\"><\/script><\/p>\n<p>Others claimed Beyonc\u00e9 and Jay dropped the video in response to <strong><a href=\"https:\/\/sandrarose.com\/2026\/03\/nicki-minaj-banned-from-attending-2026-met-gala\/\" target=\"_blank\">Nicki Minaj<\/a><\/strong> confirming he wears lacefront wigs.<\/p>\n<p>Beyonc\u00e9 said hair sheds at a rate of 50-150 strands a day, which is true. But she didn&#8217;t explain how a 56-year-old man doesn&#8217;t have any grey hair. The entire commercial &#8211; with its slick production and editing &#8211; left many questions unanswered.<\/p>\n<p>Anyone can wash and detangle a lacefront wig made of natural hair. We&#8217;ve already seen Beyonc\u00e9 do it.<\/p>\n<div class=\"youtube-embed\" data-video_id=\"KrzpNW7LMV8\"><iframe loading=\"lazy\" title=\"Beyonc\u00e9&#039;s #cecredwashday | C\u00c9CRED\" width=\"696\" height=\"392\" src=\"https:\/\/www.youtube.com\/embed\/KrzpNW7LMV8?feature=oembed&#038;enablejsapi=1\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe><\/div>\n<blockquote class=\"twitter-tweet\" data-conversation=\"none\">\n<p lang=\"en\" dir=\"ltr\">Like Nicki say one thing regarding Jay\u2019s hair and Jay Z was all over the stage acting a fool and now Beyonc\u00e9 dropping a whole doc on his supposed \u201creal hair\u201d ???I love Nicki Minaj<\/p>\n<p>&mdash; SD23 (@SD23778558) <a href=\"https:\/\/x.com\/SD23778558\/status\/2068955499089866903?ref_src=twsrc%5Etfw\">June 22, 2026<\/a><\/p><\/blockquote>\n<p> <script async src=\"https:\/\/platform.x.com\/widgets.js\" charset=\"utf-8\"><\/script><\/p>\n<blockquote class=\"twitter-tweet\" data-conversation=\"none\">\n<p lang=\"en\" dir=\"ltr\">She is cashing in big time trying to convince the world only her product could have done that<\/p>\n<p>&mdash; #FeesMustFall (@MegaFunTweets) <a href=\"https:\/\/x.com\/MegaFunTweets\/status\/2068930619824873613?ref_src=twsrc%5Etfw\">June 22, 2026<\/a><\/p><\/blockquote>\n<p> <script async src=\"https:\/\/platform.x.com\/widgets.js\" charset=\"utf-8\"><\/script><\/p>\n<blockquote class=\"twitter-tweet\" data-conversation=\"none\">\n<p lang=\"en\" dir=\"ltr\">I was all into it until i realized i was being advertised to. Great message and story but would\u2019ve been more powerful without a product placement.<\/p>\n<p>&mdash; Count of Monte Costco (@montecostco) <a href=\"https:\/\/x.com\/montecostco\/status\/2068904300781187476?ref_src=twsrc%5Etfw\">June 22, 2026<\/a><\/p><\/blockquote>\n<p> <script async src=\"https:\/\/platform.x.com\/widgets.js\" charset=\"utf-8\"><\/script><\/p>\n<blockquote class=\"twitter-tweet\" data-conversation=\"none\">\n<p lang=\"en\" dir=\"ltr\">Should\u2019ve known the whole thing was one big ad for their products<\/p>\n<p>&mdash; NnaMmadu???? (@_IKENNA_) <a href=\"https:\/\/x.com\/_IKENNA_\/status\/2068936229471547652?ref_src=twsrc%5Etfw\">June 22, 2026<\/a><\/p><\/blockquote>\n<p> <script async src=\"https:\/\/platform.x.com\/widgets.js\" charset=\"utf-8\"><\/script><\/p>\n<blockquote class=\"twitter-tweet\" data-conversation=\"none\">\n<p lang=\"en\" dir=\"ltr\">You don\u2019t know anything about where they stand on anything but they sure do pop out and try to sell something, try to exploit the community, an Afro for his father cmon man<\/p>\n<p>&mdash; Joey Gatsby (@JayClarkElliott) <a href=\"https:\/\/x.com\/JayClarkElliott\/status\/2068899375129264543?ref_src=twsrc%5Etfw\">June 22, 2026<\/a><\/p><\/blockquote>\n<p> <script async src=\"https:\/\/platform.x.com\/widgets.js\" charset=\"utf-8\"><\/script><\/p>\n<blockquote class=\"twitter-tweet\" data-conversation=\"none\">\n<p lang=\"en\" dir=\"ltr\">Most people are just watching but don&#39;t understand that it is a marketing video for the hair products. It is an advert, not a documentary??<\/p>\n<p>&mdash; Gregory (@Gregoryijiti) <a href=\"https:\/\/x.com\/Gregoryijiti\/status\/2068896768025411682?ref_src=twsrc%5Etfw\">June 22, 2026<\/a><\/p><\/blockquote>\n<p> <script async src=\"https:\/\/platform.x.com\/widgets.js\" charset=\"utf-8\"><\/script><\/p>\n<blockquote class=\"twitter-tweet\" data-conversation=\"none\">\n<p lang=\"en\" dir=\"ltr\">She\u2019s only black when it\u2019s convenient ???? <a href=\"https:\/\/t.co\/R76YLh9JW2\">pic.twitter.com\/R76YLh9JW2<\/a><\/p>\n<p>&mdash; Brian (@Brian96300445) <a href=\"https:\/\/x.com\/Brian96300445\/status\/2068909476401291594?ref_src=twsrc%5Etfw\">June 22, 2026<\/a><\/p><\/blockquote>\n<p> <script async src=\"https:\/\/platform.x.com\/widgets.js\" charset=\"utf-8\"><\/script><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Beyonc\u00e9 surprised her followers with a haircare products infomercial about using her hair care products for her husband Jay-Z&#8217;s hair journey<\/p>\n","protected":false},"author":1,"featured_media":748787,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[632],"tags":[100,4121,8706,120,6915],"class_list":{"0":"post-748786","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-hair","8":"tag-beyonce","9":"tag-hair-care-products","10":"tag-infomercial","11":"tag-jay-z","12":"tag-midlife-crisis"},"_links":{"self":[{"href":"https:\/\/sandrarose.com\/wp-json\/wp\/v2\/posts\/748786","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/sandrarose.com\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/sandrarose.com\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/sandrarose.com\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/sandrarose.com\/wp-json\/wp\/v2\/comments?post=748786"}],"version-history":[{"count":5,"href":"https:\/\/sandrarose.com\/wp-json\/wp\/v2\/posts\/748786\/revisions"}],"predecessor-version":[{"id":748796,"href":"https:\/\/sandrarose.com\/wp-json\/wp\/v2\/posts\/748786\/revisions\/748796"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/sandrarose.com\/wp-json\/wp\/v2\/media\/748787"}],"wp:attachment":[{"href":"https:\/\/sandrarose.com\/wp-json\/wp\/v2\/media?parent=748786"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/sandrarose.com\/wp-json\/wp\/v2\/categories?post=748786"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/sandrarose.com\/wp-json\/wp\/v2\/tags?post=748786"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}